Marketing Vein Clinics - Speaking Opportunities Bring in More Patients!
* Public Speaking Opportunities are an excellent way to gain public recognition as the expert in your field.
* Speaking opportunities are a great way to market yourself and your specialty to the community Here are some terrific ideas for speaking opportunities: * 50 + senior groups (Often sponsored by hospitals, banks, etc.
) * Hospital foundation functions * Local women's clubs * Upscale Retirement Villages * Health Fair Venues * Grand Rounds (or) hospital meetings * Civic clubs In your community you can discover many opportunities to speak to community groups, professional groups and civic organizations.
This is great way to contribute to your position as the expert in your field, and a very good way to bring patients into the office! Most speaking opportunities only require about an hour of your time, and usually about 20 minutes of actual speaking.
Most of the time you will be talking from behind a podium, although occasionally you will have the opportunity to speak from in front of some type of visual aid.
A patient oriented PowerPoint presentation is a very good tool to use in these settings if available.
Many medical manufacturers have a procedure specific power point that you can use at no charge and they can be tailored to any timeframe that you desire.
If this tool is not available, I recommend writing a patient oriented script for a 15 - 20 minute talk.
Anecdotes are always interesting and humor is a great way to break the ice and get the talk started.
You can always wrap up with a question and answer session.
When at a speaking engagement, always bring a supply of practice brochures with your contact information listed; and it is also a good idea to have an exam room type poster (mounted on core board) on an easel that illustrates your procedure or specialty.
If you have any type of patient oriented event coming up this is a great way to promote that event.
You could even use a speaking opportunity to pre register patients! After all, you never know who is in your audience.
* Speaking opportunities are a great way to market yourself and your specialty to the community Here are some terrific ideas for speaking opportunities: * 50 + senior groups (Often sponsored by hospitals, banks, etc.
) * Hospital foundation functions * Local women's clubs * Upscale Retirement Villages * Health Fair Venues * Grand Rounds (or) hospital meetings * Civic clubs In your community you can discover many opportunities to speak to community groups, professional groups and civic organizations.
This is great way to contribute to your position as the expert in your field, and a very good way to bring patients into the office! Most speaking opportunities only require about an hour of your time, and usually about 20 minutes of actual speaking.
Most of the time you will be talking from behind a podium, although occasionally you will have the opportunity to speak from in front of some type of visual aid.
A patient oriented PowerPoint presentation is a very good tool to use in these settings if available.
Many medical manufacturers have a procedure specific power point that you can use at no charge and they can be tailored to any timeframe that you desire.
If this tool is not available, I recommend writing a patient oriented script for a 15 - 20 minute talk.
Anecdotes are always interesting and humor is a great way to break the ice and get the talk started.
You can always wrap up with a question and answer session.
When at a speaking engagement, always bring a supply of practice brochures with your contact information listed; and it is also a good idea to have an exam room type poster (mounted on core board) on an easel that illustrates your procedure or specialty.
If you have any type of patient oriented event coming up this is a great way to promote that event.
You could even use a speaking opportunity to pre register patients! After all, you never know who is in your audience.
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