Become a Top Wedding Planner - Answering the Top 5 Questions Wedding Planners Ask About Blogging
If you have a website for your wedding planning business and are thinking you need to have a blog, this information will help you get started.
Here are the answers to the top 5 questions I get from wedding planners who want to start a blog: 1) How do I get started? First you need to select a blogging platform.
There are free ones like Blogger and WordPress.
com.
They have templates and are easy to use, and you will probably be up and running in less than 30 minutes.
There are paid platforms such as TypePad which give you more control over your site.
Or you can have a WordPress.
org blog, the platform is free but you pay a web hosting company a monthly fee to host it, just like you do for your website.
The free blogging platforms are very easy to use but you do not get as much flexibility and you don't own your content.
In other words, they can close down your site if they view you are doing something they don't like, usually too much promotion or selling.
However, if you aren't very technical and want to start right away, use a free service, you will be able to transfer blog posts to a paid site at another time.
2) How often do I have to blog? It's best to blog 2 to 3 times a week or more in order to stay visible to your audience and keep them interested.
Also, search engines visit your site more often when it sees that it has frequently updated content.
3) How do I find the time to blog? It shouldn't take you too long to compose a blog post.
They can to be short, quick and easy to read.
Schedule time on your calendar to sit down at your computer for about 30 minutes for each blog post.
Blogging is an important marketing tool and you must keep marketing in order to have a steady flow of clients.
4) What do I blog about? Write about topics that would interest the brides in your niche and highlight your areas of expertise.
Get inspiration from reading magazines, watching wedding television shows, attending wedding and bridal fairs, and working with your clients.
(Don't mention their names unless you have permission and don't make negative comments about them.
) 5) Can I include information about my personal life? It's best to stick to information that is relevant to your business and your clients.
You can mention a little about your personal life to help your audience get to know you but remember that the information you are posting will be read by your current and future clients.
Make sure you always appear professional.
Here are the answers to the top 5 questions I get from wedding planners who want to start a blog: 1) How do I get started? First you need to select a blogging platform.
There are free ones like Blogger and WordPress.
com.
They have templates and are easy to use, and you will probably be up and running in less than 30 minutes.
There are paid platforms such as TypePad which give you more control over your site.
Or you can have a WordPress.
org blog, the platform is free but you pay a web hosting company a monthly fee to host it, just like you do for your website.
The free blogging platforms are very easy to use but you do not get as much flexibility and you don't own your content.
In other words, they can close down your site if they view you are doing something they don't like, usually too much promotion or selling.
However, if you aren't very technical and want to start right away, use a free service, you will be able to transfer blog posts to a paid site at another time.
2) How often do I have to blog? It's best to blog 2 to 3 times a week or more in order to stay visible to your audience and keep them interested.
Also, search engines visit your site more often when it sees that it has frequently updated content.
3) How do I find the time to blog? It shouldn't take you too long to compose a blog post.
They can to be short, quick and easy to read.
Schedule time on your calendar to sit down at your computer for about 30 minutes for each blog post.
Blogging is an important marketing tool and you must keep marketing in order to have a steady flow of clients.
4) What do I blog about? Write about topics that would interest the brides in your niche and highlight your areas of expertise.
Get inspiration from reading magazines, watching wedding television shows, attending wedding and bridal fairs, and working with your clients.
(Don't mention their names unless you have permission and don't make negative comments about them.
) 5) Can I include information about my personal life? It's best to stick to information that is relevant to your business and your clients.
You can mention a little about your personal life to help your audience get to know you but remember that the information you are posting will be read by your current and future clients.
Make sure you always appear professional.
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