Why Scooters And Motorcycles Are So Popular In India
India is a diverse yet populous country. The vast population and dynamic difference in income levels and classes impact consumerism to a large extent. When it comes to automobiles and two wheelers, the Indian population largely chooses vehicles based on income and maintenance costs.
Although most metros boast of large sedans, SUVs and high value imported automobiles, there is just as much demand for two wheelers and economy class vehicles across the country. Most middle class people sport a utility two wheeler of some kind while growing families with better income opportunities may also invest in four wheelers as a secondary option.
Read on to know why scooters and motorcycles are still such a popular rage in India.
Value for Money
Most working class people or those who need to travel long distances for work opt for motorcycles or scooters. Thats because the cost of buying and maintaining two wheelers is much lower than that of a four wheeler.
Furthermore, scooters in India are considered apt for long distance travel, within cities and in the countryside. The road conditions and weather teamed with the unruly traffic are the main factors influencing the demand for two wheelers.
Better Option for Wives and Children
It is common for parents to gift motorcycles or scooters to their college going children. Scooters are inexpensive and ideal for young students. They are easy to manage and perfect for manoeuvring through heavy traffic conditions.
Furthermore, many middle class housewives also own two wheelers to travel short distances within the city. This helps them reach their destination faster while also taking care of daily chores efficiently.
Plethora of Options
There are a number of motorcycles in India - different styles, brands and designs. The wide range of options can fit anyones budget preference. People with better incomes can opt for high value imported motorbikes if riding fast bikes is a hobby while those who need two wheelers for utility purposes can easily opt for simpler, machines that suit their purpose.
The rise in demand of motorbikes in India led to the entry of several local and international two wheeler manufacturing companies. As a result, the market that already prefers two wheelers to four wheelers is spoilt for choice.
Better Solution for Crowded Cities
Most metros and tier 1 cities in India are crowded. The rising number of cars and people make it difficult to avoid congested roads anyway. Should a person think of buying a car just to ease their travel woes, it would actually make sense to invest in two wheelers. It is a better solution for crowded cities and towns.
This is why most burgeoning cities like Mumbai, Pune, etc. witness a large number of both car users and two wheeler users.
These are the common reasons as to why two wheelers are still a popular choice in India.
Although most metros boast of large sedans, SUVs and high value imported automobiles, there is just as much demand for two wheelers and economy class vehicles across the country. Most middle class people sport a utility two wheeler of some kind while growing families with better income opportunities may also invest in four wheelers as a secondary option.
Read on to know why scooters and motorcycles are still such a popular rage in India.
Value for Money
Most working class people or those who need to travel long distances for work opt for motorcycles or scooters. Thats because the cost of buying and maintaining two wheelers is much lower than that of a four wheeler.
Furthermore, scooters in India are considered apt for long distance travel, within cities and in the countryside. The road conditions and weather teamed with the unruly traffic are the main factors influencing the demand for two wheelers.
Better Option for Wives and Children
It is common for parents to gift motorcycles or scooters to their college going children. Scooters are inexpensive and ideal for young students. They are easy to manage and perfect for manoeuvring through heavy traffic conditions.
Furthermore, many middle class housewives also own two wheelers to travel short distances within the city. This helps them reach their destination faster while also taking care of daily chores efficiently.
Plethora of Options
There are a number of motorcycles in India - different styles, brands and designs. The wide range of options can fit anyones budget preference. People with better incomes can opt for high value imported motorbikes if riding fast bikes is a hobby while those who need two wheelers for utility purposes can easily opt for simpler, machines that suit their purpose.
The rise in demand of motorbikes in India led to the entry of several local and international two wheeler manufacturing companies. As a result, the market that already prefers two wheelers to four wheelers is spoilt for choice.
Better Solution for Crowded Cities
Most metros and tier 1 cities in India are crowded. The rising number of cars and people make it difficult to avoid congested roads anyway. Should a person think of buying a car just to ease their travel woes, it would actually make sense to invest in two wheelers. It is a better solution for crowded cities and towns.
This is why most burgeoning cities like Mumbai, Pune, etc. witness a large number of both car users and two wheeler users.
These are the common reasons as to why two wheelers are still a popular choice in India.
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