There are so many real estate tools available, how do you know which one is good for you? I have spent thousands of dollars and many countless hours to find the best solution on a small business budget.
I've asked fellow small business owners what they use and I hear 'I use this service, they are alright but I don't have time to find something better.
' I am writing this article in hopes to help other small business owners save some time and money by using what I learned.
I am always searching for tools that meet these criteria: AUTOMATION This is HUGE for me.
I can't remember everything or do everything.
I want to get it all set up at one time and then with a click of a button, the system works automatically and I don't have to think about it again.
Automations that I currently use are: o email drip campaigns o auto payments o auto billing o auto lead generation o auto lead distribution o auto backup of data I leverage technology as much as possible to make my life easier.
I don't get bogged down with the minutia.
I focus on money-making activities.
No Equipment Needed I don't want to purchase additional equipment to make my business more efficient.
I see a lot of services that that sound great only if you get their equipment.
Even if it's FREE, I still have to make space for it and maintain it.
Cost Effectiveness I look at bottom line results.
If there are any upfront costs for a new process I look at the overall return on investment.
Cheaper doesn't always mean better.
I am willing to pay MORE if I trust the company will take care of any issues that I have without jumping through so many hoops.
My time is very valuable and I don't have time to wait on hold! I look at a vendor's own technology infrastructure.
If they can jump on my computer and show me what I need to do or better yet, just do it, that will save HOURS of time of talking about it over the phone and getting confused.