Tips To Build A Successful Mobile App
The number of mobile devices like smartphones and tablets has exceeded the number of desktops being used for both professional and personal work. Therefore, the necessity of mobile apps has also increased over time. As a software designer, it is not very difficult to formulate a good app idea. However, in a competitive mobile market of today"s, only a unique idea is not enough to ensure the success of the app. A mobile application is declared successful only if its download rate is high and it fulfills the app interests of the customer. While originality and innovation are the key to app success, we list for you other simple tips for ensuring the building of successful mobile applications:
1. App Design must be Simple "" The biggest mistake that most app developers make is to cram a mobile application with multiple texts and images. Mobile apps are distinctly different from mobile websites; it is advisable not to stuff all the contents of a website into an app. One mobile app should solve only one or two specific problems and the design should also correspond to only those problems.
2. Involvement of Target Audience is Important "" The app customer or client will use your mobile application; it is they who play a decisive role in determining the app"s success or failure. The developer must make sure to conduct a thorough research of the target audience base, their app preferences and needs, before starting the development procedure. Dummies of the mobile application should first be released for the target audience before selling the final version in the mobile market. This will help developers to incorporate any changes in the design as suggested by the target consumers.
3. Be in the Cloud "" Mobile market analysts often say that it is impossible to be successful in the mobile world without switching to the cloud. This means that software developers need to concentrate upon creating cloud native applications that have service oriented architecture. The user interfaces of these applications must be separated into layers in such a way as to enable calling of application logic from multiple web and mobile clients.
4. App should not be Static "" The mobile application market is constantly evolving and growing at a very fast rate. This means that one app will be replaced by another in the same category if it is static. While the initial app versions are released with specific features, developers can introduce additional features in the future so as to hold on to the interest levels of the audience. Any mobile app should not remain static with only few basic functions; it should evolve. Something unique or fun should be added by the developer at regular intervals to generate increased download rates.
5. Use a Well Planned Promotion Technique "" As stated earlier, apps will be declared successful only if their download rates are high. The rate of download in turn depends upon the promotion technique a developer uses immediately before the launch to reach out to the target audience. Videos and blog posts describing the user interface and features of a mobile app must be released in major social networking sites as part of the promotion process. A simple demonstration of the app functionalities must also be released for better understanding of your application.
Follow the above five tips to enhance the success rate of mobile apps.
1. App Design must be Simple "" The biggest mistake that most app developers make is to cram a mobile application with multiple texts and images. Mobile apps are distinctly different from mobile websites; it is advisable not to stuff all the contents of a website into an app. One mobile app should solve only one or two specific problems and the design should also correspond to only those problems.
2. Involvement of Target Audience is Important "" The app customer or client will use your mobile application; it is they who play a decisive role in determining the app"s success or failure. The developer must make sure to conduct a thorough research of the target audience base, their app preferences and needs, before starting the development procedure. Dummies of the mobile application should first be released for the target audience before selling the final version in the mobile market. This will help developers to incorporate any changes in the design as suggested by the target consumers.
3. Be in the Cloud "" Mobile market analysts often say that it is impossible to be successful in the mobile world without switching to the cloud. This means that software developers need to concentrate upon creating cloud native applications that have service oriented architecture. The user interfaces of these applications must be separated into layers in such a way as to enable calling of application logic from multiple web and mobile clients.
4. App should not be Static "" The mobile application market is constantly evolving and growing at a very fast rate. This means that one app will be replaced by another in the same category if it is static. While the initial app versions are released with specific features, developers can introduce additional features in the future so as to hold on to the interest levels of the audience. Any mobile app should not remain static with only few basic functions; it should evolve. Something unique or fun should be added by the developer at regular intervals to generate increased download rates.
5. Use a Well Planned Promotion Technique "" As stated earlier, apps will be declared successful only if their download rates are high. The rate of download in turn depends upon the promotion technique a developer uses immediately before the launch to reach out to the target audience. Videos and blog posts describing the user interface and features of a mobile app must be released in major social networking sites as part of the promotion process. A simple demonstration of the app functionalities must also be released for better understanding of your application.
Follow the above five tips to enhance the success rate of mobile apps.
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