No matter what your goal in life, hard work, perseverance, and an unshakable commitment to achieving what you want are unavoidable elements in the equation of success.
That doesn't mean that every step along the way has to be difficult, though.
The shortest distance between any two points is a straight line.
When it comes to gathering motivated house sellers into your real estate business, it's no different.
You can take all kinds of angles and curves while seeking out people who want to unload their houses or you can get them to come straight to you without expending a lot of time, energy or resources.
The following mediums not only save time, but are extremely simple yet effective.
Business Card/Magnetic Car Signs Business cards are cheap.
You can buy 500 of them for $35.
The nicer the card stock, the better.
Leave them everywhere, give them to everyone.
If you go to a restaurant, leave one on the table.
When you go to the grocery store, leave one on the bulletin corkboard.
Everyone knows of someone who wants to sell a house, especially in these market conditions.
For magnetic car signs, you can go to any print shop, and they can make them for about $75 a piece.
It will be magnet that sticks to the side of your car.
It's like a traveling billboard.
Every time you stop at a traffic light or pull into a parking lot, you got a billboard right there.
Both business cards and magnetic car signs will say the exact same thing: Sell Your House Fast! Quick Sale - Fair Price (707) 555-1212.
Remember, the first letter of each of these words is capitalized.
You want the information to stand out.
Realtors Build a relationship with one or two motivated realtors in your area who are going to send you leads out of the Multiple Listing Service (MLS).
The only criteria you will give them is this: So if the average selling price is $100,000 in a given market, you want leads out of the MLS for any house listed that is $80,000 a or less.
This immediately lets you know that the house seller wants to get rid of their property badly enough to accept less than what the average price for a house in that area goes for.
They are a motivated seller.
In return for those kinds of leads, you're going to give your realtor-ally the leads that you get from your other marketing strategies.
When it comes down to it, you're only going to buy, truly, one out of every 30 leads that come across your desk from your marketing, which means there are 29 leads out there that you are never going to do business with.
So you're going refer them to a motivated realtor that you build a relationship with.
The Bee Hive Process You are the "Queen Bee," and you want worker bees out there in your target market bringing you qualified leads.
You're going to hire people to drive around certain neighborhoods that are right outside the rough areas where first-time homebuyers are going to be: neighborhoods that aren't very pretty.
You're going to hire people by advertising on Craigslist under the Real Estate Jobs section-anyone looking for some part time work, flexible hours and extra income.
All they need to have is a car and a camera, preferably a Polaroid.
You're going to have your worker bees drive around these neighborhoods and snap a photo of any house that meets two criteria: 1.
Abandoned 2.
In need of excessive repairs Some basic things that you'll have your bees looking for include homes that need a new roof, exterior paint, new siding, and windows replaced.
For every picture they take of a house that fulfills the requirements you're looking for, you will pay them $10 per picture.
If you don't want to pay anybody, you can always take your weekend to drive around and do this yourself.
Then, you will call the owners of these ugly, abandoned houses that are in need of excessive repair.
You can find them by looking them up at town hall or hiring a skip tracer (private detective).
You will find some gold within these ugly properties if you pursue them.