Web Design Sheffield - Article Writing
There's nothing worse than reading an article and seeing the phrase Web Design Sheffield littered throughout the text. It's not a regular phrase, it's not something you would normally say when talking about web design, or anything else for that matter so it always looks out of place. So why do we see it? Well the reason is because the people doing it are optimising for that phrase.. So what colour hat is that then? It's not white is it. You will regularly see articles with out of place phrases cropping up throughout the text, and whilst it might achieve the authors objective in terms of helping their SERPS, it does absolutely nothing for the readability of the text, and it devalues the authority of the article. As far as humans are concerned it does anyway.
There are various tools on the market that automatically create "unique" articles for you. Sounds great doesn't it, spend a few minutes generating a brand new totally unique 500 word article and all you have to do is syndicate it. But they don't work. All they do is drag bits of content in from other relevant web pages and allow you to shuffle it around so it looks unique. But it's not unique. Far from it in fact. It is blatant plagiarism, and because all the sentences and paragraphs have been jumbled up it creates 500 words of meaningless mumbo-jumbo. Hey we've all tried them. We're in the web design business, why wouldn't we try them.
So this brings me on to a particular niggle of mine. Actually it's more than a niggle. And that is the fact that some free article posting websites will actually allow you to post that meaningless scribble! Even though it is just about 100% copied, they will let you post it. So, if you have absolutely no pride in the content you create, if you have no objection to copying somebody elses original material, you can actually go ahead and do it. Fortunately Googlebot is a pretty smart cookie (well not a real cookie - that's something else altogether, like a biscuit or a small piece of data lol) and will often discover copied mumbo-jumbo and penalise the author. But sometimes it doesn't, and that's why I think ALL article submission websites should have some clever plagiarism detection algorithms. Many actually do, but not all. Surely they have a responsibility to make sure their content is original? Well, maybe they recognise their responsibility but choose to ignore it.
So we need responsible submission sites, and we need to somehow weed out the one's that shirk their responsibilities. In the meantime, the best way to include our special phrases when talking about web design would be to try and include Web Design Sheffield in some sort of context which allows it to scan properly in a sentence whilst keeping the whole thing relevant to the title of the peice. I must work out a way to do that.
There are various tools on the market that automatically create "unique" articles for you. Sounds great doesn't it, spend a few minutes generating a brand new totally unique 500 word article and all you have to do is syndicate it. But they don't work. All they do is drag bits of content in from other relevant web pages and allow you to shuffle it around so it looks unique. But it's not unique. Far from it in fact. It is blatant plagiarism, and because all the sentences and paragraphs have been jumbled up it creates 500 words of meaningless mumbo-jumbo. Hey we've all tried them. We're in the web design business, why wouldn't we try them.
So this brings me on to a particular niggle of mine. Actually it's more than a niggle. And that is the fact that some free article posting websites will actually allow you to post that meaningless scribble! Even though it is just about 100% copied, they will let you post it. So, if you have absolutely no pride in the content you create, if you have no objection to copying somebody elses original material, you can actually go ahead and do it. Fortunately Googlebot is a pretty smart cookie (well not a real cookie - that's something else altogether, like a biscuit or a small piece of data lol) and will often discover copied mumbo-jumbo and penalise the author. But sometimes it doesn't, and that's why I think ALL article submission websites should have some clever plagiarism detection algorithms. Many actually do, but not all. Surely they have a responsibility to make sure their content is original? Well, maybe they recognise their responsibility but choose to ignore it.
So we need responsible submission sites, and we need to somehow weed out the one's that shirk their responsibilities. In the meantime, the best way to include our special phrases when talking about web design would be to try and include Web Design Sheffield in some sort of context which allows it to scan properly in a sentence whilst keeping the whole thing relevant to the title of the peice. I must work out a way to do that.
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