Social Media Tips - Using Facebook For University Communication
Social media as an online tool has grown into a billion dollar business over the past three to four years.
Facebook has become one of the foremost used vehicles for businesses to communicate with their clientele.
Not only traditional businesses, but universities now use it to communicate with students, the millennials.
Why not! That is what the site was meant to be used for anyways; communication between students.
Right? Colleges and universities around the country have used traditional marketing and communication methods for years in order to pass along updated information to students.
With the average millennial being online 20 plus hours per week, what better avenue to take to reach them.
One of the most effective methods is universities use for communication today is Facebook.
Students and alums who want to ask the President a question (because they can't get "face time" in his office), arrive at a solution to a problem, offer kudos, complain about campus food, parking or object to an entertainment group selected to perform at the grand opening of the new stadium, post comments on his Facebook page; which he can then post a response to.
Using Facebook shows that the university President is accessible to students and the public.
Recruiters even mention this during their trips to high schools.
Young people then think the university President is the coolest president because he is hip about the latest social media networking tools.
If you are out to attract prospective students, customers and develop your online presence and exposure, you owe it to yourself and the financial future of your organization to learn everything you can about social media and Facebook.
Do you want to learn more about Social Media? If so, read about and download my brand new free industry research white paper Social Media: A Primer [http://drdavehaleonline.
com/blog/new-social-media-research-white-paper/].
Facebook has become one of the foremost used vehicles for businesses to communicate with their clientele.
Not only traditional businesses, but universities now use it to communicate with students, the millennials.
Why not! That is what the site was meant to be used for anyways; communication between students.
Right? Colleges and universities around the country have used traditional marketing and communication methods for years in order to pass along updated information to students.
With the average millennial being online 20 plus hours per week, what better avenue to take to reach them.
One of the most effective methods is universities use for communication today is Facebook.
Students and alums who want to ask the President a question (because they can't get "face time" in his office), arrive at a solution to a problem, offer kudos, complain about campus food, parking or object to an entertainment group selected to perform at the grand opening of the new stadium, post comments on his Facebook page; which he can then post a response to.
Using Facebook shows that the university President is accessible to students and the public.
Recruiters even mention this during their trips to high schools.
Young people then think the university President is the coolest president because he is hip about the latest social media networking tools.
If you are out to attract prospective students, customers and develop your online presence and exposure, you owe it to yourself and the financial future of your organization to learn everything you can about social media and Facebook.
Do you want to learn more about Social Media? If so, read about and download my brand new free industry research white paper Social Media: A Primer [http://drdavehaleonline.
com/blog/new-social-media-research-white-paper/].
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