AWStats is an analytics tool that will help a business to analyze data that is being gathered from the web.
Any kind of information that a someone running a website would want to know can find out from this tool.
This tool will give you information from how many people are visiting your site, to where they came from and how they were referred.
The tools can go on a on but below I will touch on some of the more popular ones.
As I stated before you can check out the stats from how many people are visiting your site, but you can also see how long they stayed and what pages they visited and how long they were on each page.
This can be very helpful because it can give a person an idea of what pages, topics, or products are the most popular.
This can help them figure out if there is anything that needs to be changed or if things seem to be working the way that they should.
AWStats can also help to figure out what if you site is gaining popularity and growing which is a good thing and means that you site is gaining a following and new customer.
It can also help you to figure out if you site is staying the same which isn't bad but it's not the goal.
But that also means that you site is not losing customers but you may want to consider changing some things to gain more exposure.
However the worst thing that it could tell you is that your visits and popularity are on the decline.
This is not good news this will mean that you must do something that will help to gain the popularity back and get new customers to visit the site on a daily basis.
Many times theproblem is just that you site is not being found.
If you are serious web master with a serious web business then this is a tool that you must have.
It can help in so many different ways that I don't see how anyone could say no.