WARNING: Is Article Marketing Effective for Building Links? DON"T Do It! (Try THIS Instead)
I can always tell if an article marketing "guru" is just getting started when they advise you to write articles as a PRIMARY strategy for generating back links to your site.
It's bad advice, NOT going to make you rich, and quite simply, the sort of confused, uniformed and inexperienced advice that keeps MANY folks struggling unnecessarily on a day to day basis.
Here is why..
..
...
While a few articles, properly distributed around the web, especially to the high trust, high authority directories WILL help "announce" your site to the search engines, it's NOT why most of us who use article marketing to generate HUGE avalanches of traffic, submit them in the first place.
Why?The search engines aren't stupid.
They realize, that 100 links from the same article directory is NOT illustrative that your site is relevant, or topical, or an AUTHORITY on the niche, topic or industry you are competing in.
As a matter of fact, after you've written several articles that have indexed and are "pointing" back to your primary site, the law of diminishing returns kicks in..
..
and simply re-submitting additional articles, JUST for the benefit of back links, is not going to get you any extra bump, benefit or help.
(And believe me...
I've submitted over 5000 articles personally, and have tested this pretty fanatically, and it's NOT the right approach for building quality links after your first seed articles have been submitted) As a matter of fact..
..
...
in my experience, getting 5 HIGH quality links from good blogs, or respected authorities in your niche is much better than 100 back links from article directories.
And YET..
..
..
I still LOVE article marketing for traffic.
But the RIGHT way, and more importantly, the right philosophy for using articles is NOT for the link love, but rather..
...
for LIST love.
Build your list with your articles, and you'll NEVER worry about where your site ranks in the search engines anyway!In other words, you can have a ONE page site, (with a simple opt in form) and use ALL of your articles to do nothing other than generate traffic to that one page.
For EXAMPLE..
...
If you get 30% of the people who see that page to sign up, and you get 100 visitors a day (very, very conservative) every new day you have 30 new people to build a rapport with...
to relationship build with..
..
and to ultimately, build your brand, your business and your BANK account to boot.
The fact is, I've used articles to build lists of close to a hundred thousand people, in multiple niches.
We've used articles to send HUNDREDS of thousands of people to affiliate offers of ALL types and stripes.
But I never, ever think about link building when I write them..
..
and any "guru" you see who tells you otherwise, I hate to say..
...
it's probably NOT as informed as they want you to believe.
It's bad advice, NOT going to make you rich, and quite simply, the sort of confused, uniformed and inexperienced advice that keeps MANY folks struggling unnecessarily on a day to day basis.
Here is why..
..
...
While a few articles, properly distributed around the web, especially to the high trust, high authority directories WILL help "announce" your site to the search engines, it's NOT why most of us who use article marketing to generate HUGE avalanches of traffic, submit them in the first place.
Why?The search engines aren't stupid.
They realize, that 100 links from the same article directory is NOT illustrative that your site is relevant, or topical, or an AUTHORITY on the niche, topic or industry you are competing in.
As a matter of fact, after you've written several articles that have indexed and are "pointing" back to your primary site, the law of diminishing returns kicks in..
..
and simply re-submitting additional articles, JUST for the benefit of back links, is not going to get you any extra bump, benefit or help.
(And believe me...
I've submitted over 5000 articles personally, and have tested this pretty fanatically, and it's NOT the right approach for building quality links after your first seed articles have been submitted) As a matter of fact..
..
...
in my experience, getting 5 HIGH quality links from good blogs, or respected authorities in your niche is much better than 100 back links from article directories.
And YET..
..
..
I still LOVE article marketing for traffic.
But the RIGHT way, and more importantly, the right philosophy for using articles is NOT for the link love, but rather..
...
for LIST love.
Build your list with your articles, and you'll NEVER worry about where your site ranks in the search engines anyway!In other words, you can have a ONE page site, (with a simple opt in form) and use ALL of your articles to do nothing other than generate traffic to that one page.
For EXAMPLE..
...
If you get 30% of the people who see that page to sign up, and you get 100 visitors a day (very, very conservative) every new day you have 30 new people to build a rapport with...
to relationship build with..
..
and to ultimately, build your brand, your business and your BANK account to boot.
The fact is, I've used articles to build lists of close to a hundred thousand people, in multiple niches.
We've used articles to send HUNDREDS of thousands of people to affiliate offers of ALL types and stripes.
But I never, ever think about link building when I write them..
..
and any "guru" you see who tells you otherwise, I hate to say..
...
it's probably NOT as informed as they want you to believe.
Source...