DirecTV Mistrusts Subscribers

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Satellite TV providers in America are on the rise. Moreover, with numerous packages and channels on hand offered at competitive prices, it is really difficult for people to pick the one that is the best. In fact, at this juncture what helps them to select the provider is the trust. The company that has been able to build the trust and confidence among subscribers steal away the show. People are highly attracted towards this provider who is not just the best service provider but is best in the customer satisfaction as well. And as a result, subscribers expect the same from the company as well. More so, when they are associated with the provider for more than 10 long years!

However, this is not true for DirecTV, a leading satellite TV provider in America. It has been alleged by a long time subscriber that DirecTV doesn't trusts it's subscribers and resorts to every unethical practice to give them tough time, whenever they plan to buy something new, replace equipment, or wish to discontinue services. Although it is hard to believe that satellite TV giant can do this, but this is the truth. If we consider an example, then there is a DirecTV subscriber who is within contract for 15 long years with DirecTV. One fine day, he wanted to replace his HD receiver with a HD DVR. And so he approached DirecTV.

The company asked him certain payments and he willingly agreed to them all. He had no issues paying handling fee of $26 and $99 for the upgrade. Moreover, he was also fine with entering into a 2-year contract with the company, just to buy a new HD DVR equipment. However, when he was told by the DirecTV customer rep that if he did not allow them to keep a record of credit card information, then he will not be allowed to buy the equipment, this consumer was completely heartbroken. On asking the reason, the subscriber was clarified that the information was stored in files so that they could charge subscribers when they faltered clearing bills. The subscriber was shocked to hear this, as this was not ethical to deduct the amount without authorization and to keep the ‘cc' information without notifying consumers since the card information is really confidential.

He tried to persuade the representative, but in vain. In spite of repeating the fact that he had never missed paying his bills and that he always cleared it on time, the rep did not listen to him. The customer even reiterated the fact that he was DirecTV subscriber for 15 years. But even this did not budge the rep. As a result, the subscriber asked him to cancel his services, for he felt insulted and didn't want to continue with a satellite service provider who cannot trust its long term consumers. Certainly, this is not expected of any company who are dealing with customers. They need to have faith in them, when the subscribers completely trust them on every issue, be it packages, channels, prices or customer services.
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