Hindi, the national language of India It is spoken by more than 437 million people in the world. The other dialects of Hindi are Brajbhasha, Bundeli, Awadhi, Marwari, Maithili, Bhojpuri, to name only a few. Hindi can be traced back to as early as the seventh or eighth century. The dialect that has been chosen as the official language is Khariboli in the Devnagari script. Other dialects of Hindi are Brajbhasa, Bundeli, Awadhi, Marwari, Maithili and Bhojpuri. India is a country of diversity and Hindi is one language that binds it into a single thread. No wonder, it is the country's national language.

Since, Hindi is the frontrunner when it comes to the number of people who understand it and use it, Hindi news or news in Hindi is also the most widely followed way of garnering news and information. Hindi news papers that were once a vehicle of news and information dissemination in the times of national freedom struggle, have now evolved into a prosperous industry. Hindi news is increasingly becoming a linqua franca in newsrooms.

Hindi news has become the most popular choice because it reaches out to the masses at all levels. If that wasn't all, it has also caught the attention of advertisers and marketing companies for they've found an opportunity to showcase their concepts and ideas in the most constructive manner to a majority of Indians. Media houses in India recognize the market value of Hindi and have capitalized on it. Today, Hindi news channels are one of the largest profit making news networks in India. Similarly in the print media, Hindi language newspapers like Dainik Bhaskar and Dainik Jagran easily beat their English cousins by millions in readership. The online versions of Hindi newspapers are also creating quite a flutter these days as they are providing a fair amount of interesting news which includes sports, political, entertainment related news in Hindi language and hence, efficiently serving the Indian Diaspora across the globe with their daily dose of news and information.

The Indian advertising and marketing scenario has witnessed a steep increase because of the application of Hindi news platforms such as newspapers, magazines, television, Internet advertising, and so on. However, the conventionalism and undying popularity of Hindi newspapers makes them the favored choice for advertisers to promote their products.

Gone are the days when Hindi, was taken to be the second fiddle to English and Hindi news has played quite a vital role in propagating the language amongst the citizens, especially the youth. If that wasn't all, the power of Hindi news has also affected NRIs in a humungous way, thanks to the mass reach of Hindi language via newspapers, e-newspapers, portals and TV channels. What's quite likeable is the fact that Indians have finally broken away from the shackles of double standard and accepted that their mother tongue comes at par with English and that's precisely the reason why Hindi news has come of age. So, Hindi news in India can now categorized as not something that's as good as English but perhaps even better than it.